︎︎︎ BRAND IDENTITY
︎︎︎ PRINT
︎︎︎ DIGITAL

MWC—A national organization dedicated to supporting the most vulnerable in our society: women and children facing domestic violence, the elderly experiencing hunger, and communities worldwide suffering from poverty.


Designed to spark action among those who value transparency, accountability, and inclusivity. By uniting bold design with structure, MWC’s message comes to life across print, digital, and social media, ensuring every element is clear, consistent, and impactful.

AGENCY: P+
CREATIVE DIRECTION: Omar Alsayyed
STRATEGY: Omar Alsayyed, Hodan Nasra
ART DIRECTION: Hodan Nasra
COPY: Omar Alsayyed, Yusuf Akhtar
LEAD DESIGNERS: Hodan Nasra, Hamda Warsame, Nayeem Hussain
PRODUCTION: Saman Sohail, Ahmed Ali, Wajiha Attique